CRYSTAL SHAW CO

SHOWIT web designer for photographers

THE OBJECTIVE:

THE DESIGNER:

My goal is to make you a kick-ass website that not only showcases your incredible photography, but also shows who you are as a brand, a business, and as a person. As a photographer myself, I have a unique perspective as to what a photography business' website needs to be profitable. I want to create a place on the internet for your personality + photos to shine. I am also quite skilled at making things beautiful while also making them optimized for Google SEO. Not only will your current clients love the new look, but even more clients will come your way once you have a site that runs fast, is easily readable, and ranks higher on Google searches for your target market. I cannot wait to make something that will help grow your business and get you closer to your goals!

Full-time boudoir photographer, part-time web designer, my name is Crystal Shaw and I am a self-proclaimed art girlypop. From tattooing my friends to creating cool prints to hang on the wall, I love making art - however I can, wherever I can. Back in 2023, I took a look at my own website and realized it wasn't ME. It was beautiful, but not what it should be. I looked around and realized all the templates I loved still weren't perfect and they were expensive af. So with an "it can't be that hard" attitude, I decided to start my own website over again - from complete scratch. After hours and hours and hours, I created a website I love and a love for web design along the way. Now my goal is to create even more art, in the form of cool af websites, for my fellow photographer besties. 

my baby: boudoir by crystal shaw

My very own boudoir photography website. Bold and newspaper-inspired. The goal was "inclusive, minimal, modern, vibey." If I do say so myself, mission accomplished. Lots of moving parts + polaroids (one of my fav boudoir add-ons.) This site feels like me + I have had so many people find me through Google and say they booked because my site was inclusive + cool af. This was the first website that I made completely from scratch, and I love her so much.

CHANDLER RAE: DESTINATION WEDDING PHOTOGRAPHER

Chandler wanted her website to match her client's weddings - elevated, upscale, and a touch bold. I love how minimal we kept her site. Photos can do SO much of the talking, and her classic, timeless photography style really shines on her gallery style home page. I integrated her WordPress Blog, so she can blog without any site upkeep on her end. We also created a separate, unlisted page specifically for her seniors, so she could focus all her attention to weddings on her main site. Big big fan of this one. 

LAURA PRYOR: DIGITAL + FILM PHOTOGRAPHER

Launching this summer (and SO stoked for it.) 
Laura wanted to upgrade her site as she went from hobbyist to full time photographer. She wanted her site to feel warm and welcoming, while also being modern + not so basic. I think we killed it. This website shows off her personality and stunning photos. We integrated her WordPress blog, so she can get tons of eyes on her site through Google SEO. Her motto is "creating for joy-filled souls," and I think her new site mirrors that perfectly. 

THE PROOF:

THE PROCESS:

THE ESSENTIALS:

THE INVESTMENT:

  • We will meet up at a coffee shop or do a Zoom/FaceTime call to chat about your vision. I will ask you a million questions, so it's best to come into this with a little bit of an idea of what you want. If you don't know, that's okay! We can brainstorm it together.
  • After our meeting, I will send you a little site + brand guide. This will show you the color palette and fonts I plan on using to make your site come to life. I send that to you first, so we can make adjustments on that before building the site. If you already have a brinding kit from a designer, that's amazing. I will use that to make your site instead!
  • Next, I will get to work on the bare bones of your site. Think layouts, content blocks, buttons, etc. While I am doing this, I will send you some Google Docs that you can use to start writing the copy for your site. I will have different prompts for each chunk of text I will need from you to make it a little less daunting. 
  • I will make the Home page first, since that's typically the star of the show. Once I have a rough draft, I will show you so we can talk about what works, what doesn't, and what just needs a little tweaking! 
  • When we have a solid home page that you love, I will work on completing your site. We will stay in pretty regular communication throughout the process to make sure everything is just how you like it. 
  • Once all web pages have been created, we will quadruple check every button, all the grammar, and make sure everything is 100% perfect. Then, we can transfer your domain over + get ready to launch! 
For a total of $1,500 you will receive:
  • The Website: 5 custom web pages that showcase your brand + talent while attracting your dream clients. This typically includes a Home, About, Services, Portfolio, and Contact page. 
  • The Optimization: I will do everything I can to make your site Google SEO optimized. It will load fast, be readable on both mobile + desktop, and bring more clients your way.
  • The SEO Guide: I will give you a 14 page guide so as you update your site in the future, you can keep it optimized, as well as take extra steps to boost your site's ranking.

For additional purchase:
  • The Brand Guide: A curated color + font combo that you can use on Canva to make cute graphics that will match your site. ($300)
  • The Wordpress Blog: I can help you integrate your WordPress blog into your site, so once you publish a blog it auto-updates to your site! ($200 if you already have a WP blog, $400 if you're new to WP Blogging)
  • The Social Bundle: I will make you 10 graphics you can use to launch your site. These can be all for Insta stories or Insta posts (or a mix of the two!) Depending on what you're dreaming of for your launch day! ($100)
  • The Extra Pages: If you feel like 5 just isn't enough, you can add on more pages to your site! These must be for the same brand as the main package. ($150 each)




You'll need a few things before we start the process:
  • A ShowIt Account - I recommend getting the plan with the basic blog, but that's not mandatory if you don't plan on blogging through WordPress. Get a free month with this link!
  • A Domain - AKA your URL. You can purchase these on WordPress or GoDaddy. If you need assistance with this, email me!
  • JPEGmini - This app (available on Windows + Mac) will reduce the size of your photos without reducing quality. THIS IS SO IMPORTANT!
  • A Gallery - Make a gallery on Pixieset, PicTime, or whatever you use with 100ish of your all time favorite images. These need to align with your branding + your dream clients. If you don't want to shoot weddings at The Springs, don't put photos from The Springs lol. Make sure they all have consistent editing, so your clients know what they are going to get when they hire you!! If inclusivity is important to you (hopefully so) keep that in mind when looking through your photos. If you want to shoot multiple genres, please make folders with each for me(: Also, throw in some B-roll type photos (blurry/filmy/atmosphere/motion type photos. Stuff for the background!) THESE PHOTOS NEED TO BE RAN THROUGH JPEG MINI BEFORE BEING PUT IN THE GALLERY!
  • Inspo! - Look at Pinterest, look at other photographer's sites, look at other vendor's/artist's sites.Find 2-4 sites that draw you in and feel like your vibe. I have a board of my own of inspo I love. You can check that out here.

CLICK HERE TO SUBMIT YOUR FORM

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Psst... Please put tons of details. I want to hear every bit. The more the better. Okay? I love you. See you soon.

FILL OUT THIS CONTACT FORM + I WILL BE IN TOUCH WITH YOU VIA EMAIL IN 24-48 HOURS.

THANK YOU SO MUCH.

I typically respond within 24-48 business hours. If you don't see an email from me (hey@crystalshaw.co), PLEASE check your spam/junk folders.
Sometimes the email gods hate me and put my emails there.
Can't wait to work with ya!!!!

CRYSTAL SHAW IS A PHOTOGRAPHER CENTERED SHOWIT WEB DESIGNER BASED IN OKLAHOMA CITY, OKLAHOMA SPECIALIZING IN MAKING COOL WEBSITES FOR COOL PEOPLE.

CONTACT DIRECTLY BY EMAIL AT HEY@CRYSTALSHAW.CO

©2024 - CRYSTAL SHAW CO, LLC.


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